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Covered in Theory, Denied in Practice: The Growing Rift Between What Clinicians Prescribe Digitally and What Insurers Will Pay For
Physicians are increasingly recommending FDA-cleared apps and digital therapeutics as legitimate components of patient care, yet insurance coverage for these tools remains inconsistent, opaque, and frustratingly slow to evolve. Patients who follow their doctor's guidance often discover the recommendation comes with a price tag their plan was never designed to cover. Understanding why this gap exists — and what it costs American patients — is essential for anyone navigating the intersection of mo